Omar Hassan
Media & Entertainment Strategist
Omar Hassan has tracked media and entertainment's digital transformation from his perch covering the industry for fifteen years. Starting as a junior analyst at a boutique firm covering legacy media, Omar witnessed Netflix's disruption of linear TV, the streaming wars, gaming's explosive growth, and social media's reshaping of content consumption. He holds a degree in Film Studies from USC and an MBA from UCLA Anderson, combining creative industry understanding with financial rigor. Omar analyzes the economics of streaming—subscriber growth, churn rates, content spend, ARPU—while evaluating whether services can achieve profitability. He covers traditional media companies' struggles adapting to cord-cutting and the platforms (Disney, Netflix, Amazon) battling for attention. Omar also tracks gaming's evolution into a mainstream entertainment medium, analyzing publishers, platforms, and the metaverse's potential. His expertise extends to digital advertising, influencer marketing, and how creators are disintermediating traditional media gatekeepers. Omar was early to question whether the streaming model was sustainable at current content spending levels and which traditional media companies could successfully transition. Based in Los Angeles, he's embedded in entertainment culture while maintaining analytical distance from Hollywood hype.
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